On Saturday May 20th at 7pm our artists take over East Street Tap in Brighton. Yessuh! The Great Escape is upon us! We’ve showcased artists at The Great Escape for 5-6 years now and every year we’ve come home with big hangovers after a big night out at the biggest music business conference and event in the UK.
This year we have a stellar cast:
I’m a bit of a veteran of music conferences, having attended 4/5 every year for the past decade. Bruce Springsteen said at SXSW in Texas a few years ago that there are so many artists showcasing at major conferences like SXSW that back in the 60s when he started his career there wouldn’t have been enough Fender guitars in the world for all of them.
Music is everywhere and the artist who make it are aplenty.
My advice to artists who attend these things: be unique! Dress differently, sound different and act differently. When music business people go from venue to venue desperately trying to find anything original to dig, the fact that someone is Leicester’s third closest clone of what Foals were doing four years ago is…. instantly forgettable, effortlessly ignorable.
My advice to everyone who goes there on business is to accept that in a big room full of music business people, everyone has their acts, about whom they are passionate. A manager is only as good their artist, who is only as good as the record they make, which is only as good as the songs on it.
There are many people whose record collections (I’m old enough to remember what they look like: rows and rows of vinyls stacked on shelves lining the walls of a person’s house) start with the second albums of successful artists. A more updated version of this adage is that most people in the world get into new stuff a little bit late.
It’s cool. Art is supposed to be avant garde. Rock music is art, even if it’s like finger painting compared to Picasso. I, for one, look forward to seeing many finger painters at The Great Escape, making a noise that makes me go: what is this? I don’t get it, but I love it!
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